Transform Your Space with Fabric Signage
As retailers endeavor to elevate their brands and enhance in-store spaces while remaining budget-conscious, many have turned to digitally printed fabric textiles as a choice signage solution. A modern marvel of materials, fabric—most often seen in the form of dye-sublimated silicone edge graphics (SEG)—offers retailers consistently vibrant, color-saturated, and high-quality print, as well as a host of cost-saving advantages over traditional rigid materials.
Fabric signage is:
- Flexible and lightweight, allowing for efficient storage and reduced freight cost
- Quick and easy to install—no professional help needed
- Durable, resilient, and long-lasting
- Produced at virtually any size
- Diverse, with many knit, weave, texture, and finish options
- Composed of green, recyclable materials
An additional and major benefit of fabric signage is its wide versatility, allowing for use across a variety of creative applications.
Soft signage is ideal for modernizing indoor environments, providing vivid, sleek graphics without unseemly seams or glare. Common applications include:
- Wall-mounted décor
- Perimeter murals
- Suspended signage
- Free-standing fixtures
- Tablecloths and runners
Some interior fabric applications utilize backlit technology, or illumination from behind the printed material via a lightbox frame. These graphics achieve a further level of intense color definition and attention-grabbing vibrancy.
The flexibility and durability of fabric allows it to thrive in outdoor spaces, retaining vibrancy despite exposure to the elements. Common applications include:
- Cart corral
- Window coverings
Fabric graphics are clearly shaping up to be a major facet in industry innovation and modern marketing strategy. If you haven’t yet incorporated soft signage into your print campaigns, now is the time to get on the bandwagon!